The equity investor directory.
Planning a raise? Start with funds that actually back consumer brands at your stage. Every fund links to its website, and most are profiled with the stage, sectors, and geographies they invest in.
Free Google Sheet, view only.
- consumer-focused venture, growth, and strategic funds
- 469
- profiled with entry stage, sector focus, and geography
- 322
- with named consumer partners and their titles
- 79
- to use, no sign-up
- Free
| Fund | HQ | Entry stage | Sector focus |
|---|---|---|---|
| Able Partners | New York, NY | Seed to Series A | Wellness, beauty, consumer health |
| Astanor Ventures | Brussels / Paris / San Francisco | Seed to Growth | Food, agriculture, sustainability |
| AUA Private Equity | New York, NY | Growth / PE | Food, consumer products, services |
| Bain Capital Ventures | Boston, MA / San Francisco, CA / New York, NY | Seed to Growth | Commerce, fintech, infrastructure, apps |
| BBG Ventures | New York, NY | Pre-Seed to Series A | Consumer, health, fintech, future of work |
| Bessemer Venture Partners | San Francisco, CA / New York, NY / Boston, MA | Seed to Growth | Consumer, enterprise, healthcare, fintech |
What's inside
Who they are
Fund name, website, headquarters, and the geographies they invest in.
What they back
Consumer focus, sector focus, and example portfolio companies.
Stage and round role
Entry stage, from pre-seed to growth and private equity, and for many funds whether they lead rounds and the brand revenue they look for.
Thesis and fit
For a growing share of funds, a short summary of the investment thesis and where it fits.
People
Key consumer partners, their titles, and LinkedIn profiles, with partner bios and X handles being added.
How current it is
The date each fund was added, when it was last verified, and a high, medium, or low data confidence rating, so you know which entries to double-check.
How to use it
- Filter by entry stage and the brand revenue each fund looks for, so you only pitch funds that invest where you are.
- Check whether the fund leads rounds. You need a lead before followers commit.
- Read the thesis and portfolio to see where your brand fits, and whether a fund already backs a competitor.
- Check the data confidence and last verified columns, then confirm details on the fund's website before you reach out to the partner who covers consumer.
Before you raise equity
Equity is usually the most expensive capital a brand will ever raise. If part of the raise is meant to pay for inventory, cycle-matched inventory financing can cover that part without giving up ownership.
Raise equity for the things only equity should fund, and size the round accordingly.
Inventory financing vs. equityRelated reading
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