— Blog

Brand finance, capital, and growth.

Ben Tregoe on brand finance: capital strategy, inventory, margins, cash flow, and building consumer brands that generate cash.

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15 posts on Operations

August 12, 2026 · Operations, Logistics

Fix how you code inventory

Accounting will code inventory invoices as expenses for several reasons. You may not be aware it’s happening. And you may not be aware of the implications and benefits of fixing it.

July 29, 2026 · Operations, Logistics

The 7 Most Common Mistakes in Parcel Contracts

Guest Post by AJ Hellow from Rate Shepherd. AJ is an expert in parcel contracts and negotiates parcel contracts for brands.

December 8, 2025 · Operations

Wal-Mart understands incentives

$620K

October 27, 2025 · Margins, Capital Efficiency

AI’s impact on brand finance

How will AI impact brand finance?

June 3, 2025 · Strategy, Operations

Designing Incentives

“Coin operated.”

May 29, 2025 · Strategy, Operations

Product Focus Works

Rhode’s growth is phenomenal. From zero to $210 million in net sales in 3 years is a stunning success. And a billion dollar exit is a fantastic finish.

April 17, 2025 · Data, Capital Efficiency

Death by Inventory Part 2

“It’s always the same story. The company accumulates too much slow moving inventory, then suddenly goes bankrupt.”

March 4, 2025 · Operations, Capital Efficiency

“Can’t shrink your way to success” and other lies we tell ourselves

“Can’t shrink your way to success”

March 3, 2025 · Operations, Margins

Cutting Expenses

2 wrong ways and 1 right way to cut expenses

February 27, 2025 · Operations, Strategy

How many finance & accounting people should you have?

There are few brand founders who have adequately invested in finance and accounting.

January 30, 2025 · Operations, Capital Efficiency

Death by inventory Part 1

“It’s always the same story. The company accumulates too much slow moving inventory, then suddenly goes bankrupt.”

December 12, 2024 · Margins, Operations

Returns & Refunds

The owner stopped, bent down and picked up the penny, then turned to my friend “if you aren’t the type of person picking up pennies in the parking lot, then you aren’t going to make it in this...

June 20, 2024 · Strategy, Capital Efficiency

Ruthless Prioritization

Eventually there’s a laundry list.

May 23, 2024 · Strategy, Operations

Understanding High Value Customers Part 1

In my previous post, I argued that brand is the predisposition of a group of people to buy.

May 9, 2024 · Strategy, Operations

Goals define strategy define outcome

What is the purpose of the company? What is the goal?

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